B Squared Publicity is shaping the future of entertainment at the intersection of strategy and creativity.
More than just a publicity firm, B Squared is a partner in all things... you. With a deep pocket of industry insider relationships, we are able to push entertainment companies to reach audiences they had not even targeted. With our combined proven track record of inventive campaigns that deliver calculated results, our team is poised to shape the perfect narrative.
Services
Our team is committed to delivering tailored solutions that elevate our clients' narratives and enhance their visibility across all media platforms.
We are a ‘Jack of All Trades’ agency and we don’t limit our abilities. If there is something you don’t see below, just ask!
PR & Communications
• Crisis Comms
• Bespoke Campaign Planning
• Awards Strategy & Execution
Event Management
• Curated Talent & Guest Lists
• Red Carpet Coverage
• Sponsor Acquisition & Coordination
Talent & Executive Profiling
• Personal & Studio Talent Relations
• Executive Management
• Speech Writing & Media Training
Clients
Past & present, these upstarts, challengers and moguls of the entertainment world have entrusted us to ensure their stories resonate in today’s fast-paced, ever changing media environment.
Our Team
Founded by industry veterans Lyndsey Miller and Erin Kyle, B Squared Publicity is a full service global public relations agency dedicated to navigating the intricate landscape of entertainment. Armed with an arsenal of knowledge across the vast pop culture space, our team is committed to delivering tailored solutions that elevate our clients’ narratives and enhance their visibility across all media platforms.
Communications and talent relations professional with over 20 years of experience on high-profile publicity campaigns for some of the most well-known TV series, music campaign's and films in pop culture. Lyndsey has also worked across tech, talent booking, and experiential events. She most likely has touched something you have worked on.
A seasoned PR and crisis communications strategist with over 15 years of experience in entertainment publicity, having worked with industry leaders like Amazon, Netflix, AppleTV+, Paramount, Warner Bros and NBC. Known for executing high-impact press campaigns and crafting comprehensive strategies. Erin also played a key role in managing the Billy Bush/Donald Trump crisis during my time at NBC.